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In The Era Of "Internet +", How Can Women'S Shoes Break Through In Chengdu?

2015/11/3 10:44:00 22

Women'S ShoesShoesShoes

In a few days or so, the "double 11" shopping rush is coming.

The new consumption pattern represented by the Internet has profoundly changed people's consumption habits and changed the direction of industrial development.

The 2015 Tenth China in October 30th

Women's Shoes

The opening ceremony of the capital Expo is from Chengdu.

Shoe enterprises

Representatives and trade professionals discussed the development of women's shoes in Chengdu in the era of "Internet plus" and realized pformation and upgrading.

It is reported that since the first establishment in 2006, the China Women's shoes Fair has played a positive role in adjusting the industrial structure, upgrading the industry, and developing the regional brand of China's women's shoes.

Chengdu

footwear industry

With the rapid development of industry, China's women's shoes have become a traditional pillar industry based on regional business centers, and have been highly recognized by the market.

In the tide of "Internet +", how does Chengdu women's shoes enhance brand value and product influence, and constantly enhance the value and status of regional business centers? "In the future, products will develop in two directions, on the one hand, they will tend to be popular and cost-effective, while the other will be small to face, small and beautiful, more focused on characteristics and more high-end."

Xiao Long, the representative from the business community, said that under the thought of "Internet +", only by building up our core team and establishing a brand image through continuous innovation can we realize the pformation and development of the industry.

Tan Lina, senior account manager of Alibaba International Department, said, "with the upgrading of consumption in China, the future product orders will be fragmented and high-end. If we can not adapt to this trend, we will be eliminated."

She also said that relying on foreign trade platform to achieve full coverage of the network, and actively go out, in order to make Chengdu women's shoes change in quality, and then promote the upgrading of women's shoes industry in Chengdu.

Reporters also learned that the Expo will take Wuhou direct shoe city and Wuhou Leather City as an important carrier, and fully tap the potential of China's women's Shoes Capital Industrial Park as a "key construction project in Sichuan province" and "the key industrial base project in Western China", and further deepen the influence and popularity of China's women's shoes capital Park as a regional business center.


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