Sneakers Step Into The Age Of Technological Innovation
In 2004, the movement of all kinds of sports shoes has gone quietly, and the trend of the super expensive high-end sports shoes has almost disappeared. The trend of the sneakers returning to the middle and simple style is becoming more and more popular. At the same time, as consumers are becoming more and more concerned about the technology of sports shoes, the sneakers step into the age of technological innovation and become the consensus of many manufacturers.
2004 is the year when the brand of sports shoes continues to shuffle. It is also a year of technological innovation.
Each manufacturer is trying to find its own position while putting technological innovation on the agenda, and the competition of sports shoes has also returned from advertising competition to technology competition.
Although 2K4 has taken the baton of 2K3 to renew Nike's brilliance, Adidas's T-MAC4 is also trying to rival Nike's technology. However, the emergence of domestic brands represented by Hongxing Erke gives consumers more choices.
Hung hongerke is a global registered sporting goods brand. With the footwear industry as the leader and relying on sports, especially tennis, its performance in 2004 is wonderful.
In November 2004, Hongxing Erke held a new spring and summer conference featuring "leading 2005", attracting many national dealers' eyes.
At this press conference, Hongxing Erke introduced a concise and dynamic "lead 2005" new product series. The series of footwear products were based on the original technology, using ERKE new technology, nano materials and imported fabrics for the first time. They joined the professional new technologies such as "internal air circulation system", "high-density independent land grabbing system", "super strong shockproof system" and "coated stable technology" for the first time.
The massive application of these new technologies has met the cherished aspirations of countless consumers advocating "Sports" and enjoying "happiness". At the same time, it also shows that Hongxing Erke has already made a first step in technological innovation.
Following the Hongxing Erke, other businessmen also launched new sports shoes famous for their technology. The listing of a large number of technical sports shoes led to the discussion of "who is the most popular" among the media and consumers.
On the list of the most popular tennis shoes co sponsored by Tennis Magazine and website, Hongxing ERK professional tennis shoes are in line with Nike, Adidas and so on. No matter what his final ranking is, it is inseparable from Hongxing Ke's insisting on technological innovation.
In the past few years, when consumers choose shoes, they just need to be comfortable and fit.
But as life becomes more and more influenced by science and technology, especially technology innovation beautifies life, the choice of sports shoes naturally adds "technology content".
Therefore, anyone who can accurately grasp this change will become the leader in 2005.
So who will lead the 2005?
Hongxing Erke or others, we will wait and see.
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