Forge Ahead In The "14Th Five Year Plan" And Set Sail Again

During the "14th five year plan" period, the new orientation of China's textile industry in social and economic development is the pillar industry of national economy and social development, the basic industry of solving people's livelihood and beautifying life, and the advantageous industry of international cooperation and integrated development. As a world-famous textile industry cluster, Keqiao has achieved good development results during the 13th Five Year Plan period. It has created a high-end textile Road with chemical fiber products differentiation, fabric fashion, green printing and dyeing, and clothing and home textile branding, laying a good foundation for the high-quality development of Keqiao Textile during the "14th Five Year Plan" period.

Recently, the Party committee of Keqiao district held the 9th plenary (enlarged) meeting of the first session, deliberated and approved the proposal of the CPC Shaoxing Keqiao District Committee on formulating the 14th five year plan for national economic and social development and the long-term goal of the 2035 plan. It further mobilized the whole district to carry out the "eight eight strategy" and strive to create the theme of "important window" to fully open The new journey of taking the lead in building the leading demonstration area of socialist modernization at a high level contributes to Keqiao's new and greater strength for Shaoxing to accelerate the realization of the "four pioneers" and for Zhejiang to strive for the leading province of socialist modernization.

Looking back on the "13th five year plan", Keqiao Textile City takes industrial upgrading, brand promotion, green development and innovative development as the main directions, and strives to realize Keqiao's leap from a large textile region to a strong textile region. As the opening year of the "14th five year plan", 2021 is a year of special importance in the process of Keqiao benchmarking the construction of world-class modern textile industry cluster and building the "International Textile City" in the new era. Don't forget the time and road, look forward to the new future. At a new historical starting point, Keqiao needs to adapt to the new development stage, implement the new development concept, adhere to the new development pattern, break through the blocking points and make up the short board, so as to promote Keqiao Textile to go on the road of high-quality development.

Open door

-- Keqiao fabrics dance around the world

From 2016 to 2020, in the past five years, Keqiao Textile industry has been opening wider and wider, and its international influence is growing. Relying on the unique advantages of "industry + market", Keqiao has achieved three "the most complete textile industry chain, the largest textile production capacity and the largest professional market in China". Its sales network covers 192 countries and regions, and nearly 1 / 4 of global textile products are traded here every year.

In 2018, "the first world cloth merchants conference" was successfully held in Keqiao District, and the opening door of Keqiao was further opened. At the meeting, Keqiao released the "Silk Road Keqiao · covering the world" action plan. The main path of the plan is: to the west, mainly to the high-end markets in Europe and the United States, strive to establish "Shaoxing Keqiao Pavilion" in international fashion centers such as New York, Italy, Milan, Paris, France, and so on, and promote Keqiao's high-quality high-end fabrics to the world's well-known procurement Business, brand and fashion design institutions. To the East, it mainly faces the countries along the belt and road. It has independently opened the international fabric exhibition of China Textile City, held precise docking meetings, and set up textile fabric exhibition and marketing center, making Keqiao China Textile City an important platform for the construction of the "belt and road". "Inward", mainly for domestic textile clusters, through comprehensive cooperation, online and offline chain, the o2o exhibition hall of China Light and textile city will be established, and a new fabric procurement platform will be built to seize more market discourse and industry commanding heights.

Over the years, with the pace of "Silk Road Keqiao · covering the world", Keqiao Textile enterprises have gone through dozens of countries and many domestic textile industry clusters. At present, hundreds of enterprises have been organized to carry out economic and trade docking activities abroad in the "Silk Road Keqiao · all over the world" campaign. Self held exhibitions have been held in Myanmar, the Philippines and other countries along the belt and road, and "Shaoxing Keqiao Pavilion" has been set up in famous exhibitions such as the United States and Italy.

In 2020, in the face of changing domestic and international situation, Keqiao Textile industry is still strong, and the rhythm of "going out" and "bringing in" is still sonorous and powerful. In March, affected by the epidemic situation, the first national "global textile cloud Exhibition" was held online, with more than 100000 hits, resulting in an intentional transaction of 180 million yuan; in October, the world cloth merchants conference, Textile Expo and Keqiao fashion Wednesday grand event jointly presented new products, new technologies, new models, new trends and new ideas leading the textile industry chain, and highlighted the new activities of Keqiao Textile Industry Strength and new style.

Power of innovation

-- technological fashion helps to transform kinetic energy

In recent years, China's textile industry has accelerated the implementation of innovation driven development strategy, further improved the contribution rate of scientific and technological progress and fashion creativity to the industrial development, accelerated the textile industry to digital, intelligent and personalized, and deeply expanded to emerging industries, so as to further promote the textile industry to adapt to and meet the needs of national economic and social development. Keqiao District cultivates new driving force of development by "changing cage for bird", seeks transformation leap with "Phoenix Nirvana", and accelerates the transformation of new and old kinetic energy, which injects new vitality into high-quality development of the industry.

In terms of scientific and technological innovation, Keqiao has created the first "printing and dyeing brain" in China, relying on industrial digitization to optimize printing and dyeing process, and improve the first-time dyeing pass rate; the research and innovation ability of raw materials, post-processing and functionality of fabrics has been continuously improved; scientific and technological fabrics such as antibacterial, anti-virus, moisture absorption and perspiration, ultraviolet protection, warmth, skin care, flame-retardant, waterproof and other scientific and technological fabrics emerge in an endless stream The construction of textile network, online Textile City, youbu app and other platforms are constantly improved, and the service mode is innovated. Through cloud exhibition, cloud publishing, online docking and other activities, we can promote and advance with Keqiao Textile to build a cloud road to the world; we will create "Shaoxing modern textile laboratory"; we will build a textile industry big data center, and monitor the market in real time through the "cloud chart of economic operation of light and textile city" To provide free early warning and hedging services for business households

In terms of design innovation, with the development of Keqiao fashion and creative industry, a large number of local clothing brands have sprung up like mushrooms, gradually leading the new trend of fashion industry. The era of "hate cloth but not ready-made clothes" has gone. Relying on the advantages of "industry + base + market", Keqiao's local clothing brands have blossomed in the fields of men's wear, women's wear, children's wear, sports casual wear and advanced customization. Guided by "everyday fashion", Keqiao fashion week was held with high standard, and "fashion release day" and "design exchange week" were held regularly, which greatly enhanced the popularity and influence of Keqiao's local brands. In addition, the successive establishment of the "Silk Road Keqiao Milan Pavilion" and "Milan Keqiao Pavilion" have built a bridge of industrial cooperation between the two fashion capitals. Keqiao is going to Milan's fashion convention at an amazing speed.

Since last year, Keqiao innovative design talents have defined Keqiao standards, explored the implementation of the "Jingwei plan" for design talents, launched the "Keqiao optimization · live program", and committed to building a Keqiao fashion industry development community. Scientific and technological innovation and fashion design complement each other to promote the transformation of old and new kinetic energy of Keqiao Textile Industry, and cultivate innovation engine and new economic growth point.

The charm of green

-- cultural tourism integration promotes sustainable development

Green waters and green mountains are golden mountains and silver mountains. In recent years, the development of cultural tourism industry in Keqiao district has maintained a good situation, and the comprehensive strength of cultural industry has ranked first in Shaoxing for nearly ten years. In order to create a cultural and tourism industry with local characteristics and deeply explore the advantageous elements of regional industries, Keqiao District adheres to the concept of integration and interaction of culture, tourism and textile industry, integrates cultural and creative elements into textile design, and promotes the internal transformation of textile industry from "Keqiao manufacturing" to "Keqiao creation".

On the one hand, there is the speed and passion of the merchants in China Textile City; on the other hand, it is the rich water style outlined by the ancient town, the Silk Road and the rain corridor. Keqiao has made full use of its regional advantages and resource endowment, deeply ploughed into the field of "culture + textile", and launched the city brand of "old Shaoxing · jinkeqiao". Through the organic integration of the "fast fashion" of the textile city and the "slow life" of the surrounding ancient towns, and taking advantage of the advantages of "the ancient Silk Road and the ancient canal crossing the market", the project of developing the upstream water market shows the gorgeous transformation from "water cloth Market" to "Silk Road Keqiao". At the same time, the Chinese and western characteristic culture will be implanted into the overall market environment, the design and application of Shaoxing local characteristics, the setting of multi language signs, highlighting the cultural taste and international level of China Textile City.

In addition, Keqiao district actively seizes the opportunity of transformation and upgrading of printing and dyeing industry and transformation and upgrading of traditional manufacturing industry. Taking "green high-end and world leading" as the goal, Keqiao District breaks the jars of jars and blatant reform, takes the promotion of printing and dyeing industry agglomeration as the starting point, focuses on integration agglomeration, strengthens innovation driven, and continuously promotes printing and dyeing enterprises to gather in coastal areas and turn to high-tech and intelligent Green development. At present, all the five "cross domain integration" printing and dyeing groups settled in Binhai have started construction, with a total investment of more than 5 billion yuan. It is expected to complete the construction by the end of 2021, and close down and withdraw from the original plant area.

Today's blue print fashion town has become the largest green printing and dyeing base in China. Based on green printing and dyeing, supported by fashion culture and tourism, oriented by industry city integration and driven by scientific and technological innovation, it is committed to becoming a characteristic town of fashion industry in the economic belt around Hangzhou Bay. In 2017, it was selected into the cultivation list of Characteristic Towns in Zhejiang Province, and has been rated as excellent for two consecutive years since 2018. It is understood that the blue print fashion town will rely on the natural ecological scenery of Qiantang River and Cao'e River to create a 3A level scenic spot integrating tidal bore sightseeing, water leisure, printing and dyeing culture and industrial experience tourism, and strive to realize the "Trinity" coordinated development of industry, culture and tourism, and the harmonious coexistence of production, life and ecology.

We strive to set sail for the future, and concentrate on composing a new chapter. In the past five years, Keqiao Textile has been in a critical period of transformation and upgrading towards "openness, fashion, wisdom and high-end". It has been in full bloom in business environment, intelligent manufacturing, creative design, international cooperation and ecological protection. In the next five years, Keqiao Textile will continue to become a modern textile industry, strengthen the two dominant manufacturing industries of fashion industry and intelligent manufacturing industry, become a new emerging industry of specialized new materials, faithfully implement the "eight eight strategy", strive to create an "important window", and speed up the construction of "International Textile City" and world-class modern textile industry cluster in the new era around "four pioneers".

In the next five years, Keqiao Textile will become a modern textile industry, strengthen the two dominant manufacturing industries of fashion industry and intelligent manufacturing industry, become a new industry of specialized new materials, and accelerate the construction of "International Textile City" and world-class modern textile industry cluster in the new era.