Charity Reverses Retail To Solve Textile Waste

Many Australian charities and brands have joined forces to encourage Australians to donate their old clothes before Christmas in order to reduce the extra clothing entering the landfill during the festival.

The Salvation Army, Sanvincent DePaul and the Red Cross Society of Australia opened a "reverse pop-up" window at the car chase mall shopping center, where the central people could put down the clothes they did not need as part of the joint "moving needle" campaign.

According to the Salvation Army, Australians contribute an average of 23 kilograms of textile waste a year, and Australia produces 300000 tons of clothing waste every year. The goal of mobile needles is to reduce textile waste by 20% by 2022.

Aife O'loughlin, customer experience manager at Salvos, told internal retail magazine that textile waste is a global problem, and there are more pop-up windows and different activation plans to promote this sport.

O'loughlin said, "the pop-up window of Chatswood Chase is an empty shop, which means it has nothing from every day."

"The public can donate clothes, and we will turn them into a beautiful retail space one day -- showing that if they are not discarded, they will eventually be burying.

"Ultimately, these donations will be liquidated and shared between Salvos stores, Vinnies and Red Cross, which will be sold to raise funds to support community projects."