Champion Released 100Th Anniversary Restricted Series Century Collection

Since its establishment in 1919 in Rochester, New York, Champion has become one of the largest and fastest growing sportswear brands in the world.

In 2019, when it was founded 100 years ago, Champion invited Magic Johnson Johnson and Magic teams around the world to explore team strength.

At the same time, it also launched a series of Century Collection, which is based on 100th anniversary, and uses the modern perspective to deduce the centenary course.

Since its establishment, Champion has been playing a very important role in the field of sports and culture.

From university uniforms to military uniforms, and then to famous sports team uniforms, such as the Dream Team, which won the championship of the 1992 US Olympic Games, in the 100 years, Champion supplied clothes to countless famous teams.

Whether on the pitch or on the street, Champion has been well received by teams from all over the world.

Since its inception, Champion has been leading in the field of innovation, such as the landmark Reverse Weave (sweater) sweater.

Since 2018, the Reverse Weave (striped knitted) hooded sweater has been permanently displayed at the Museum of modern art in New York.

In order to explore the deeper meaning of "team", Champion launched a short film featuring Magic Johnson (Magic Johnson).

In the film, Johnson will share his thoughts and opinions on how to shape excellent teams.

At the same time, Champion has launched an official website, champion100.com/cn/, designed for centenary celebrations. It aims to lead global Champion fans to participate in team definition exploration and team story sharing.

In addition, Champion will also take a look back at the rich history and important milestones of the brand, as well as the important role of "C" logo in sports and popular culture, and celebrate 100th anniversary through social media, official websites, limited product series, and various types of activities and highly influential opinion leaders.

In addition to celebrations throughout the 2019 year, Champion will also launch the Century Collection 100th anniversary limit at the official online flagship store and select line store.

In the past 81 years, the exclusive patent technology Reverse Weave (cross stripe weaving) and the landmark tag Jock (tag) have provided a wealth of inspiration for the Century series Collection series, with a distinctive modern perspective, showing a brilliant and brilliant history.