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Does Nike'S NBA Jersey Promote Quality?

2017/10/20 21:30:00 150

NikeBrandJersey

  

Nike

Recently, it has spent a lot of money to promote its NBA shirts, but these days,

brand

It may take a lot of time to find out if there are any quality problems in these jerseys.

According to the world clothing and shoe net, Beijing opened the NBA in October 18th. The Cavaliers were at Celtics at the end of the fourth quarter. The most famous player in Nike was Lebron James, who was the most commercially valuable NBA player on the NBA stadium. When he was playing Jalen Brown in the basket with Jalen Brown, he accidentally split the back of his shirt, and 23 became 2.

Fortunately, James wore a vest in his shirt, or he would reveal his back.

This is not the first time that Nike's new battle suit has been seen.

In the pre season of this month, Lakers' Ennis

Jersey

It had been torn apart, and the back was broken.

Lakers Ennis

James and Nike signed a lifetime endorsement contract worth at least $1 billion.

The regular season on Tuesday night was the first time he wore Nike to play for his fifteenth pair of signature boots.

During the NBA break, Nike grabbed the sponsorship of the new season's NBA Jersey from Adidas.

Nike and NBA signed 8 years worth of 10 billion US dollars, and Nike has been promoting NBA's New Jersey since last month. It also emphasizes that it has smart chips that can connect APP to mobile phones.

As a result, the problem of Jersey ripped off in the first match of the new season and had to be questioned.

LeBron James

In the publicity campaign, Nike said the New Jersey was 30% faster than the old version (Adidas) Jersey, thanks to its Alfa yarn and recycled polyester fiber.

This technology is not entirely tailored for NBA. Last year's Rio Olympics, Nike was already using it to make jerseys for athletes, and there was no problem.

Sports equipment can be described as rare, but it is not unheard of.

There were one or two such cases in the history of Nike's sponsorship. In the 2015 marathon Berlin marathon, Kipjoge lost the world record because of the soles of Nike shoes.

At the Sochi Winter Olympics in 2014, members of the US speed skating team complained that the helmet had affected the performance and decided to switch to a new match.

Nike has not yet commented on this time.

But according to ESPN, quoted by sources, executives are studying why the jersey will be torn.

It is worth mentioning that these jerseys are not only made by the Nike side. Besides the production of raw materials and blank jerseys, the numbers and names on the Jersey are usually the responsibility of the team to find suppliers themselves.

For Nike, this incident is obviously not good news.

Nike and its sub brand Jordan are leaving the market share due to competition from Adidas and other sports brands. Therefore, the company hopes highly of NBA's jersey sponsorship, hoping to ignite the enthusiasm of the fans community through this obvious logo of the Jersey.

More interesting reports, please pay attention to the world clothing shoes and hats net.

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