Di Ali Gerba'S Endorsement Of Zhuo Si Ni -- Zhuo Shi Ni'S Medium And Long Term Strategy Launch & Autumn New Product Conference Held Ceremoniously

Spring breeze is ten li, but no more than "Nei".

In March 23rd, Zhejiang Zhuo Shi Ni Holdings Limited launched the mid autumn term &2017 new product conference in Shangri-La Hotel Wenzhou.

The direction of strategic positioning is clear, the mysterious spokesperson is a hot spot, and the new product is ingenious. This feast of Josini vividly interprets the mission of "fashion for innovation".

[strategy section]

Clarify direction

Clear objectives

The medium and long term strategy has defined the mission vision, development goal, direction of action and path strategy of the company.

Holding companies should drive from single brand to multiple brands and achieve the development goal of quadrupling the performance in 2025. They are committed to making footwear benchmarking, creating excellent commodity strength and the best user experience. Zhuo Shi Ni brand should be "light tide and fast fashion women shoes benchmarking" and strive to "do well in 13th Five-Year" and double the performance.

In terms of talent strategy, Josini will actively and steadily promote the talent strategy of "excellent organization, supply and energy" to ensure that employees have "capability and stage". Through partnership system optimization, performance management, benchmarking management, rewards and penalties management and other institutionalized construction, we will stimulate the vitality of our staff.

In the marketing strategy, Josini, as the most quality and growing brand of women's shoes in the past five years, has to achieve the strategic goal in marketing through three strategies: "new mode + strong platform", "brand two or three line is king" and "attracting young consumer groups".

[help]

Authority seat

Co created momentum

The launch of the middle and long term strategy of Zhuo Si Ni Holdings Limited has been supported by many authorities.

Internationally renowned strategy consulting firms "Roland Begg", "nine way & electricity East" advertising, fashion group leader "Ruili group", "graduation season" drama group investor "Zheng video production Limited by Share Ltd" were invited to participate in this event.

Roland Begg, global partner and vice president of Greater China, Chen Ke delivered a brilliant speech on "leading the fashion trend and creating footwear benchmarking", and made a penetrating insight into the development, pformation and opportunities of China's women's shoes market.

The nine way is CEO, an innovative marketing company in East China. He Jiandong, taking the "Josini brand development strategy" as the theme, suggests that Josini should focus on the three core strategies of "big, new and dynamic" in the next three years, enhance brand influence and achieve stable growth of terminal sales performance;

Fu Boyi, the director of China's most influential fashion media group, Ruili group, "director of men's fashion", said Ruili will launch relevant resources to help Zhuo Shi Ni, continue to enhance the brand image and fashion of Zhuo Shi Ni, and lay bricks and tiles for the shaping of benchmarking fashion influence.

It is understood that during the twelfth previous models of the Ruili model competition, the Ruili fashion has carried out a deep promotion and cooperation with Zhuo Shi Shi, and the Ruili fashion authorize Zhuo Shi Ni as the "official shoe brand name of the twelfth annual Ruili model contest."

Sun Rong, the chairman of the Limited by Share Ltd, the investor of the idol drama "graduation season", said that the graduation season will fully cooperate with Zhuo Si Ni to launch a series of events and topic marketing.

Upgrade.

The main actor Zheng Xiujing expressed his blessing to the assembly through video.

[starlight]

Spokesperson unveils

Di Ali Gerba sends blessings

The biggest surprise of the whole venue is the announcement of the latest brand image spokesperson of Zhuo Saini. In the hot modern costume drama, "Xiaofeng nine", a new generation of actress Di Ali Gerba, has been the latest brand image spokesman of Zhuo Saini. "The ten generation of peach blossoms in Sansheng three years" attracts numerous fans.

2017,

Walking together with Zhuo Si Ni, "accompany you one step."

The hosts of Jiangsu TV station "one stop to the end" host Li Hao and Guo Xiaomin were presided over by the general assembly.

To help boost the atmosphere of the scene, famous singers, movie actors and actress He Jie and Jiang Yingrong sang to help the scene, and the hot dance and the new products were blended together to form a gorgeous visual feast.

[showcase]

New autumn releases

Leading the fashion trend

As an important part of this conference,

2017 autumn new product release highlights.

Through the four themes of "gentle ballet", "graceful Rumba", "direct tap" and "dynamic hip-hop", the whole show, respectively, shows Zhuo Si Ni new leisure comfort series, commuter series, neutral and fashion sports series shoes, presenting the brand concept of Zhuo Si Ni brand exquisite production technology and design, and fully deducing "Zhuo Shi Ni, accompany you one step".