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Direct Consumers' Minds And Accurately Grasp Psychological Hints.

2015/1/12 20:28:00 30

ConsumersPsychological HintsMarketing Skills

In the process of clothing sales, only by narrowing the distance from consumers can we better grasp the real needs of consumers in order to better meet the needs of consumers and provide consumers with the quality services they need, so that customers can enjoy shopping and bury their satisfaction.

How can the clothing store manage its distance when it uses various marketing strategies?

In life, many clothing salesmen do not understand the psychology of consumers, nor can they grasp the real needs of consumers. Many times they are looking at the surface phenomenon, and even more influenced by the mood of consumers, following the mood of consumers, thus directly or indirectly affecting the clothing store.

Sales volume

The right thing to do is:

clothing

Salesmen should take the initiative to guide consumers to choose clothes instead of simply answering the questions of consumers. Instead, they should flexibly use sales methods to get consumers' inner real needs, and then give targeted products to consumers to recommend corresponding products, skillfully answering consumers' doubts, thereby dispel consumers' concerns and let consumers rest assured to buy.

Warm greetings

Consumer

Some clothing salesmen will understand that the more warm they are, the better they will be. No matter what kind of customers enter the clothing store, they will always greet them with excessive enthusiasm. Some consumers will not choose to leave if they can not accept too much greeting.

In fact, many consumers are disgusted with the excessive enthusiasm of salesmen, so that the distance between clothing salesmen and consumers is getting farther and farther away.

The correct approach is that clothing salesmen should be faced with consumers in a way that is close to each other, courteous and not excessive, and that they should pay special attention to different consumers in their speech and tone. Through reasonable clothing recommendation and clever verbal description, consumers can feel that they can only see the most beautiful side of the clothes they wear and will naturally close the distance with consumers, so as to facilitate the paction.

As long as customers step into your shop door, it means the possibility of selling products, so give him a warm smile and a sincere greeting, believing that this customer is likely to become your "buyer".

So the company requires stores to provide customers with "three one" services, that is, a greeting, a smile and a glass of water service.


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