Famous Brands Abroad Frequently Fall Into The Black List Of Quality

Color fastness, which is often said, is a routine testing item in the internal quality testing of textiles.

Dye molecules and heavy metal ions of unqualified products may be harmful to human health through skin absorption by human body, other clothing that is worn on them or stained with other clothes when washing with other clothes.

Fiber content is an important index reflecting the quality of clothing products. Product logo can help consumers understand the basic information of clothing quality.

These indicators are simple but important, and they are strictly controlled in the national basic safety technical specification for textile products.

Faced with these basic requirements, big brands are frequently in trouble.

The reporter inquired about the monitoring results of clothing quality in the circulation field since 2009 in Beijing industrial and commercial bureau. Among the unqualified brands, Givenchy, hugoboss, max&co, Zara, UNIQLO and other famous brands were impressively listed.

In July this year, a woman in Shandong bought giorgioarmani (Armani) shirt at the mall and had not worn it yet.

Relevant data show that

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There are 4 color fastness problems such as ports (Baoji), Givenchy (Givenchy), Muji, Zara, h&m, hugoboss, max&co, massimodutti and so on. The problems are mainly concentrated on the following aspects: alkali fastness to perspiration, color fastness to moisture and rubbing, fastness to dry friction and acid fastness to perspiration.

Multiple queries in the press

The problem is that 12 brands are not eligible for color fastness, and 2 brands (Forever21, h&m) have unqualified fiber content. Poloralphlauren (Ralph Lauren) has a baby woven suit jacket which is judged to be unqualified due to unclear product instructions.

Gap jeans and h&m ladies casual pants, and Fendi lady sweater show pH value is not up to standard.

In addition, golf, maxmara, Bloomsbury, Versace, pennyblack and other large brands of clothing have been detected insufficient fiber content, pH value is not up to standard and other issues.

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This year, the domestic garment industry climate index has declined, and demand is lower than expected.

Data show that in the first quarter, the prosperity index of China's clothing industry was 97, down 0.4 from the fourth quarter of last year.

Garment production in the first quarter was 6 billion 900 million, down 3.8% year-on-year.

According to the statistics of the China National Business Information Center, in 1-6 months, the volume of retail sales of all kinds of clothing in 100 major large-scale retail enterprises decreased by 1.8% compared to the same period last year, and the growth rate was 6.1 percentage points lower than that in the same period last year.

In June, the retail sales of all kinds of clothing decreased by 1.6% compared with the same period last year, the decline narrowed by 0.4 percentage points from last month, but significantly lower than the 14.2% growth rate in the same period last year.

The market is always changing. The recession of the domestic garment industry has brought opportunities to the international fast fashion brands. They are expanding rapidly in the Chinese market.

According to incomplete statistics, in 2013, 82 new stores were opened in UNIQLO, with 62 stores and 176 stores; h&m opened 28 stores and 71 stores; gap opened 18 stores and 137 stores; Muji opened new stores with 42 stores, and the total number of stores was 100; C &a opened new stores, 9 stores, and the total number of stores was 100; the total number of new stores opened by u&r was h&m, and the total number of stores was Zara.

Last year alone, the international fast fashion clothing brand opened nearly 1000 stores in China.