The Price Promotion Of Clothing Stores Needs To Master The Pricing Method.

< p > promotion is a part of marketing strategy. With the acceleration of competition and the expectation psychology of consumers, promotion plays a decisive role in the business elements of clothing stores.

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< p > how to make the sales promotion means "people-oriented", how to balance the creativity of sales promotion and the double effect of consumers' interests become the problem to be solved by the present and future clothing stores.

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< p > the purpose of promotion is to increase turnover, promote commodity rotation, activate sales atmosphere and promote enterprise vitality.

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< p > promotion types and methods include price concessions, gift items, discount coupons, coupons, combined purchase preferences, membership preferences, raffle and display. Sales promotion means must be based on "entering" as the core, with the interests of consumers and franchised customers as the center.

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< p > "sales promotion" is generally accepted by the consumers. The clothing store is also a "human" industry. Therefore, the promotion strategy of the clothing store is bound to be "people-oriented" so that it meets the WIN-WIN principle of consumers and enterprises.

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< p > because the level of promotional activities is quite extensive, we must integrate the concept of integrity and related marketing means to achieve the desired effect of sales promotion effectively.

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< p > therefore, a good sales promotion method can play an important role in improving the sales volume of clothing stores, activating the atmosphere of clothing stores and enhancing the vitality of clothing brands.

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< p > < a > href= > //www.sjfzxm.com/news/index_c.asp > > clothing store > /a > the management attaches importance to the gathering of popularity. Especially, the head shop directly contacts consumers, and is most sensitive to the change of consumption demand. From simple reduction and discounts to creative and creative sales promotion activities, all of them are trying their best to improve their popularity, improve their performance and improve their corporate image.

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< p > with the evolution of marketing techniques, the marketing idea is constantly displayed in various promotional activities. Taking a street business circle, we can find various sales promotion techniques used by various marketing players, which are unique in every way, and are skillful in their application. However, the sales promotion techniques which are outstanding in performance are all without the importance of "people-oriented" principle.

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< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > price concessions > /a > directly reduce the price of goods to attract consumers to buy, and there are discounts and special prices in the way they are used.

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"P", also known as a specific drug, can enhance short-term performance, clear inventory, attract customers to come to the door, fight against competitors' promotional activities and stimulate impulse buying, so it must be cautious in its application.

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< p > gift with goods refers to the fact that consumers buy A goods to send B goods, which can be said to be a disguised sales promotion method for reducing prices, mainly avoiding the negative effects caused by direct price reduction.

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< p > combination purchase offers the sale of A goods with B products. As a result of commodity combination trafficking, whether it is merchandise purchase or gift, it is necessary to attract consumers' interest with an attractive combination.

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< p > shrewd businesses have more and more realized the malpractice of the gingerbread "a href=" //www.sjfzxm.com/news/index_c.asp "propaganda and sales promotion < /a >, and are taking" people-oriented "as the core to improve and establish a good clothing enterprise image.

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< p > clothing store is the business of "people". The promotion of performance and the possession of market need to establish long-term relationship with customers, so that they can flow and flow continuously.

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< p > only the "people-oriented" promotion means can promote customers' interest in the image of the clothing enterprises, create a lively atmosphere of the stores, and make the customers happy to come to the door.

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< p > from the current business promotion methods, we can also see that businesses are gradually coming out of the traditional way of giving profits to consumers, and making profits and quality, services and emotions in one body, consumer oriented, and focusing on business ethics and corporate image, creating higher economic benefits.

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