4600 Stores Highlight The Advantages Of Huarun'S Retail Sales

< p > China Resources Enterprise Ltd listed in Hongkong 2013 annual report shows that the company accounts for 65% of the company's total revenue, covering retail sales of Huarun Wanjia, Hua Runtang, live cosmetics, Pacific Coffee, etc. in 2013, the turnover amounted to HK $95 billion 174 million (about 76 billion 300 million yuan), compared with 83 billion 506 million Hong Kong dollars in 2012 (about 66 billion 900 million yuan), an increase of 14%, and the profit increased by 39.8% over the same period last year.

However, the net profit attributable to shareholders of listed companies was HK $1 billion (about 801 million 800 thousand yuan), a decrease of 65.2% compared with 2012.

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< p > Huarun said that the group takes the hypermarket as the main form of business, relying on the advantages of regional development, driving more "a href=" //www.sjfzxm.com/news/index_c.asp "format expansion" /a ", to increase market share.

And actively implementing the development strategy of national development and multi format cooperation, and promoting the endogenous growth by using the huge retail network of 4600 stores nationwide.

About 83% of them are directly operated while the rest are franchised.

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P, 2013, on the one hand, Huarun's own retail business continued to carry out the layout of the new market, further enhancing its market share and expanding its influence in the whole country.

In the meantime, VIVO, such as the drugstore and the multi format synergy strategy, was newly stationed in Wuxi, Jiangsu, Zhejiang Hangzhou and Guangdong Foshan.

Ole "boutique supermarket has opened a new concept store in Kerry Center, Jingan, Shanghai, so that this format has been stationed in East China for the first time.

Meanwhile, in 2012, the group's acquisition of Jiangxi Hong long long department store Limited was upgraded to Huarun 10000 stores in 2013 and quality management.

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< p > on the other hand, in October 2013, Huarun and a href= "//www.sjfzxm.com/news/index_c.asp" > Tesco < /a > Tesco integrated China's retail business, set up a joint venture company and reached an agreement, which has also become a major turning point in Huarun's scale development.

According to the terms of the agreement, Tesco will inject 134 stores and 19 shopping malls in the mainland into the joint venture.

Tesco has invested $4 billion 325 million in cash and cash to subscribe to the new shares of the joint venture, making Huarun and Tesco share 80% and 20% of the joint venture respectively.

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Chen Lang, chairman of P group > a href= "//www.sjfzxm.com/news/index_c.asp" > Huarun group < /a >, said that the joint venture with Tesco will become the leading multi format retailer in the Greater China region, so that domestic retail professionals can integrate with the best international operation practices and enhance profitability while providing better retail services for Chinese consumers.

"Cooperation with Tesco will be more extensive in the future, and there will be in-depth cooperation between the hypermarkets, supermarkets, convenience stores, cash and carry businesses and liquor stores in the Greater China region (and any similar shops on the Internet).

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Looking forward to 2014, Huarun said that the group retail business will continue to be firmly implemented as the main business format of the hypermarket, relying on the expansion of the base driven multi format, and through the good operation and resource control, become the industry leader's strategy. P

And consolidate the leading position in major domestic regional markets, speed up the development of mature formats and three or four tier cities and township level markets, and further increase market share.

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At the same time, Huarun will continue to push forward the construction of the base for "agricultural super docking", creating "food safety demonstration shop" and "environmental protection and energy saving demonstration shop". P

We will accelerate the pformation of the acquisition stores, provide customers with a more comfortable shopping environment and enhance the image of stores.

And actively promote the supply chain integration relationship, further clarify the development direction of the supply chain, comprehensively plan and implement various measures for lean management, and promote endogenous growth.

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