Seminar On "New Materials" For Outdoor Equipment Was Held Successfully

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< p align= "center > > 2014 outdoor equipment" new material "seminar at home and abroad < /p >

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< p align= "center" > Craig Knight, vice president of international marketing and marketing, Yun Hui, "/p".

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< p align= "center" > CORDURA? Brand North America and Asia Pacific market manager Maggie Niu lady < /p >

The P 2014ISPO BEJIJING Asian sporting goods and fashion show opened in February 19th at the Beijing International Convention Center.

As the largest comprehensive exposition in Asia sporting goods market, ISPO BEIJING is not only a high-end trade platform with the highest professional level, but also a display platform for outdoor popular culture and technology.

In February 20th, the day after the opening of ISPO, the three brands of CORDURA brand, Shanghai emblem and Gao Shi Group, held the "Sino foreign Seminar on" new materials for outdoor equipment "in the 308 conference room of the National Convention Center.

In order to promote exchanges between Chinese and foreign outdoor sports brands, help local brands to better understand the trend of international outdoor sports and industrial development, and learn more ways to use outdoor new materials, it will help.

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During the P seminar, Ms. Maggie Niu, a marketing manager for CORDURA? Brand North America and Asia Pacific region, first introduced more than 12 registered brands of the company and its flag to the listener, focusing on the CORDURA? Brand, explaining the reason for the super durability of the fabric from three aspects of specially treated yarns, special fabric fabric and coating, abrasion resistance and tearing resistance.

Subsequently, Ms. Maggie Niu systematically introduced the different categories of CORDURA fabrics distinguished by different structures, weights and aesthetics, and introduced the fabric characteristics of long fiber woven fabrics and short fiber new products respectively.

In addition, CORDURA? Brand different fabrics are widely used in outdoor products, army, < a href= "//www.sjfzxm.com/" target= "_blank" > dress /a > a href= "//www.sjfzxm.com/" target= "//www.sjfzxm.com/" > shoes, "cars", "suitcases" and so on. In the past 35 years, the brand has been closely co operating with many international brands, providing high quality fabrics for many fields of clothing and equipment.

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Ms. P > Maggie Niu emphasized that CORDURA? Brand technology innovation originated from US military demand. Taking Denim denim as an example, the superiority of CORDURA fabric in practical application was demonstrated from four testing techniques, namely, wear resistance, tear resistance, tensile strength and color fastness. Finally, Maggie Niu's presentation gave you the prospect of CORDURA fabrics in 2014, including socks, khaki, jeans, T-shirts and other new products.

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Mr. P Knight, vice president of international marketing and marketing of Yun Hui, from the perspective of interpreting high-quality outdoor accessories, shows the cheap, beautiful and high-quality products of the emblem from functional design, the use of environmental protection raw materials, the control and tracing of production processes, the inspection standards of various safety regulations, and the comparison experiments with other products of the same grade. "Craig"

In the speech, Mr. Xu Jian District, the technical service manager of the clothing department of the Gao Shi Group, showed you that as a sewing thread brand with more than 200 years, Gao Shi developed and grew up with outdoor sports. He has close cooperation with almost all famous international outdoor brands. His sewing thread has excellent performance in antistatic, moisture-proof, anti bacteria and skin friendly. Mr. Xu has highlighted the quality service designed by Gao Shi in accordance with customer needs and innovative design, so as to help outdoor brands achieve product innovation.

The new outdoor independent a href= "//www.sjfzxm.com/" target= "_blank" > the designer < /a > Rico Lee analyzes the new situation of the current outdoor clothing development, points out the concept of "new outdoor" developed on the basis of the total sum of traditional outdoor and outdoor outdoor, and shows the independent brand Rico Lee created under the concept of "new outdoor".

The seminar ended in the fashion show at Rico Lee.

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< p > this seminar has brought together people from China's outdoor industry to promote the exchange and application of materials in China and abroad, contributing to the development of China's outdoor industry.

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