Home Textile Industry: Why Domestic Sales Are Sluggish And Sales Loss Is Puzzled

In the twinkling of an eye, P has already passed half of 2013.

Looking back at the gains and losses in the first half of the year, many home textile entrepreneurs will be left with a trace of regret and helplessness. This kind of "regret" is mainly due to the sluggish domestic sales, the weak purchasing power of consumers, and the loss of sales volume.

Under the influence of dual factors, home textile enterprises are doubtful about the future development.

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< p > however, judging from the upcoming exhibition of China international home textile exhibition, the enterprise is doubtful about the market in the second half of the year, but still has hopes and expectations.

Just as China's household a target= "_blank" href= "//www.sjfzxm.com/" > textile < /a > Industry Association President Yang Zhaohua said: "after all, the home textile industry is still good in the textile field, everything will be better."

The activity of home textile exhibition is the most direct annotation of the better market.

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< p > < strong > carrying dream and hope < /strong > < /p >

< p > although the overall development of home textile industry is not satisfactory in the first half of the year, the exhibition data of China international home textile exhibition to be held in August are not disappointing.

12 exhibition pavilions, 138000 square meters exhibition area, nearly 40000 professional buyers, and thousands of exhibitors.

What these figures convey behind is actually the spirit of indomitable spirit and enterprising spirit in the face of difficulties.

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< p > > there is hope in dreams. At the moment, it seems most appropriate to interpret the future of home textile industry with this sentence.

For a person, if he has a dream, he can not hesitate to pursue his dream. For the home textile industry, he has a dream to push the whole industry forward.

China international home textile exhibition is not only a dream place for all enterprises, but also a platform for realizing dreams.

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The collective appearance of P annual exhibition is the beginning of "dream making" and "realizing dream".

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< p > for the newly springing or growing home textile enterprises, China international home textile exhibition is an opportunity for them to learn and learn from the benchmarking enterprises in the industry. A new technology of home textiles and the advent of new products have made them feel their own shortcomings and gaps. A successful listing of a brand has led them to see that the capital market is waving to themselves, and the prospect and expectation for the future is starting.

And how to realize dreams? China international home textile exhibition is the best platform.

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< p > for China international home textile exhibition, business exchange is the invariable purpose of its exhibition. All activities are carried out and implemented around this theme.

Exhibitors can achieve the largest trade cooperation in the shortest time. The professionalism, timeliness and effectiveness of the exhibition are unmatched by other trade platforms.

Therefore, relatively speaking, exhibitors are more likely to help enterprises realize their dreams.

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< p > < strong > scenery > better < /strong > /p >

< p > however, the high cost of exhibitors has become a common understanding in the industry. How to make enterprises feel that "value for money" has always been the goal of China International Home Textile Exhibition.

This year, the China international home textile exhibition has made a big step towards this goal, enabling enterprises to enjoy the world's top home textile design without leaving the country, and feel the style of international home textile "zero distance".

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< p > it is reported that this year, the exhibition company of the same name of Italy Proposte exhibition will set up the "Proposte China Pavilion" at the 2013 China International Textile Exhibition for the first time. It will take the top ornamental fabric exhibitors in Italy and Europe.

Among them, MYB Textiles from the UK is the only company in the world to produce original Nottingham lace.

At this exhibition, the company will display the latest wool products.

According to Ms. Wendy Murray of MYB Textiles, large and small enterprises in China are very interested in their products.

"We feel that exhibiting in China is the best time to meet directly with potential customers. In the past 15 years, we have been participating in the Proposte exhibition in Italy, and this exhibition has been able to attract high quality buyers to participate. We hope that this exhibition will achieve the same effect in China."

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< p > it is expected that the "Proposte China Pavilion" will be attended by 40~50 top fabric suppliers from Italy and other European countries, with an exhibition area of about 1200 square meters.

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< p > in addition, the enthusiasm of exhibitors in other countries is also very high. Many national and regional exhibitors have participated in this exhibition, including Belgian exhibition troupe, India exhibition group, Italy exhibition group, South Korea exhibition group, Pakistan exhibition group, China Taiwan exhibition group and Turkey exhibition group.

High quality exhibitors from all over the world are ready to compete in the rapidly growing Chinese market.

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< p > nowadays, the ideology and culture of China and the West are gradually merging and becoming the same.

For overseas home textile enterprises, China is a market with great potential and high-end brand growth space. Joining the China international home textile exhibition is a good opportunity to integrate the brand into the Chinese market.

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