Opening Up A New Era Of Children'S Window Display

It's probably a shopping experience that people, especially women, welcome in this age of commercialization.

Do you dare imagine that such a store would "dare" cover its own window display, or even replace it with glass walls.

Will they offend the picky consumer, and the business has gone down? The answer is "no"! The glass window is saying "hello" to the consumers. The wall window display means "please go away". If there is no window display, there is no so-called children's clothing, so it can't stimulate people's shopping desire, so it is hard to imagine how the franchised store should survive if there is no display window display.

Of course, these are the views of traditional department stores.

But recently, in the US shopping mall, it has more than 100 years of history in the retail industry, which is pparent and ceiling high.

They are being replaced by some delicate walls, though they are beautifully decorated, you can't see what's inside.

Children's wear is a newly opened chain store in American casual wear brand children's wear.

Instead of using glass windows to display its fashion clothes to customers, it adopts the brick style facade that imitates children's clothing (independent residence) instead of pparent window display. The appearance of another clothing store under the same group is designed like a grass house on the beach, and the windows are covered by wooden windows.

It is dramatic because there is no window display that can be seen. Consumers often walk into this new store, and find that they have come to the wrong chain store - the wrong sex, the wrong class and the wrong fashion sense - and then they leave immediately.

If a flat glass window is "hello" to the consumer, then the wall type window display means "please go away!" so the opaque shop like children's clothing marks a significant pformation between the relationship between the businessman and the consumer.

Its target group is young people aged 22 to 35.

The origin of the brand is a leather household in Germany. It emigrated to the United States ten years ago and opened stores in Greenwich children's clothing.

The specialty stores are surrounded by iron fences, brick walls and classical windows.

This new shop without window display was popular with young people when it was launched. Many people liked this kind of unconventional marketing method with a little Cool at first sight, plus its very personalized design, which made it a favorite of young people.

Relying on this new marketing mode without window display, children's clothing has successfully achieved its goal in its target customers. From another perspective, consumers will be attracted by shops they can't see at a glance, trying to solve the mystery and shopping.

It has always been an important marketing tool. These retail practitioners say that by pulling up a curtain on the shop floor, they will stand out in the competitors with glass windows in the shopping center.

Modern shopping centres, on the other hand, are attracted by shops that they can't see at a glance, trying to solve the mystery and shopping, though this is not in line with the original intention of the business.

No display shop window, a new wave of surging industry, no doubt, this way of hiding itself, in the entire clothing and even retail industry has been a huge response.

Children's wear is the vice president of design for children's wear design. He once designed stores for many retailers including children's clothing and children's clothing. He thought that the children's shop's shop floor was different from that of a guide.

When they start conversations with consumers, they send a message that you belong to or do not belong here.

And children's clothing also openly admitted that our goal is not middle-aged men, so that they stay away from specialty stores, for us is very good.

Professional analysis can not see the purpose of internal design, on the one hand, in order not to let people who are not familiar with this brand or group of customers enter the store, or feel uncomfortable when entering the door, and do not disturb the customers who will really buy such products.

On the other hand, this mysterious store appearance, membership system and club like environment can, to a certain extent, consolidate loyal brand consumers from other people's identity.

In appearance, it mimics a small cottage surrounded by white fences and stone ceilings.

Retailers believe that this mysterious store has created a powerful logo that will eventually be able to directly reach the consumer group they expect.

More and more businesses are beginning to cover their beautiful figure with a mysterious veil, "if you want to.

I am sorry, but you can only say that you are not suitable for our brand.