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How To Name The Exhibitions Around The World?

2012/9/13 15:28:00 9

ExhibitionNamingStandards

  

exhibition

The name can be divided into three parts: the basic part, the limit part and the subsidiary part.

The basic part and the limited part constitute the main body of the exhibition name.


The basic part is mainly used to show the nature and characteristics of the exhibition.

The basic part is mainly composed of the basic words and their derivations and variant words mentioned in the exhibition mentioned above.

In Chinese, fairs, exhibitions, fairs, temple fairs and fairs can be used as the basic terms of exhibitions.


Expo: comprehensiveness.

Exhibitions with extensive contents, large scale, exhibitors and visitors.


Trade Fair: trade.

One or more related industries, mostly small and medium-sized, with trade and publicity as the main purpose of the modern form of exhibition.


Exhibition: consumption.

A modern exhibition of small or medium-sized retail businesses with the participation of one or more industries.


Temple Fair (including Lantern Festival, flower fair, etc.): consumption is the main.

It is a traditional form of exhibition in towns and cities, which is composed of trade, retail, culture and entertainment.


Bazaar (including collection, ruins, etc.): consumption.

A traditional exhibition held in rural areas based on the exchange of agricultural and sideline products, local products and daily necessities.


The exhibition time can be expressed in seasons and years, such as spring 1995, 1995, 95 and 1995.

It can also be expressed in the way of session.


Most of the exhibition venues are represented by the names of cities or provinces or regions, such as the Guangzhou China Export Commodities Fair and the North China Economic and trade fair.


Exhibition

scale

Generally divided into international, national (National), regional and separate exhibitions.

For example, Beijing international machine tool is an international scale. The Shanghai China art exhibition is a national scale. The North China Economic and Trade Fair is a regional scale (here, North China represents both location and scale).

Larger than "international" is the "world". Chinese and Japanese are commonly called "universal nations".

Recently, it mainly refers to the world exposition approved by the International Exhibition Bureau.

China has participated in many world fairs in other countries and held the Kunming World Horticultural Exposition in Kunming in 1999.

This is the first time that China has held a world exposition.


The exhibition is mainly on display.

content

Range.

If the exhibition covers a wide range, including most industries in the economic field, it can be called an economic or economic trade exhibition.

If the scope is limited to an industry, it can be referred to as an industrial exhibition, such as an agricultural exhibition or an industrial exhibition.

The exhibition of the third industry has developed rapidly in recent years, but it has not yet formed an independent category.

The western countries' habit of exhibition on the third industry is called economic activity exhibition.

If the exhibition is limited to a certain industry, such as heavy industry and light industry, it can be used directly, such as heavy industry exhibition.

As for the content is limited to a professional, such as mining equipment, watches and clocks, can also be used directly.

We should pay attention to the proper use of "content" words.

The use of too wide will leave a false impression on the visitors, but may not be willing to participate in the next exhibition, which is not conducive to the future development of the exhibition; the use of too narrow will weaken the impact and effect, because some of the audience is not attracted.

This is also unfavorable to the development of the exhibition.


The subsidiary part is a supplement to the limited part, which concretely illustrates the time, place and other details of the exhibition.

The most common thing is to mark the specific date of the exhibition with small bodies.

For example, March 15th ~3 18.

There are also some specific locations, organization units and so on.

The names of many exhibitions are abbreviated.

For example, the English abbreviation of Beijing international exposition is BIE, which can be used alone.

But if placed in the full name, it should be regarded as a subsidiary part.


The name of the exhibition which is composed of the basic part and the limited part can generally express the main meaning of the exhibition clearly, so in most cases, the subsidiary part can not be used.

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