Preparing For The Eve Of XTEP Olympic Games: Gatlin Wears XTEP Boots, And Lunmei Kwai Leads Fashion.

When the opening ceremony is coming, whoever can win the 100 meter flying man is quite a sight.

It is noteworthy that in the London confrontation, it will be "made in China" first.

In June 6th, the famous fashion sports brand XTEP's spokesperson, the US sprinter Justin Gatlin and the Taiwan film star Lunmei Kwai both appeared. In the 798 Art District of Beijing, a running club with "FunRoute" as the theme was launched, and the two major products of its "fashion run" and "science and technology run" were listed on the same market. Gatlin said at the scene that he would wear "

"With all the famous generals.

Fashion, technology, beauty, tough guy, London.

Gatlin the flying man

At the event, XTEP's two endorsement stars Lunmei Kwai and Gatlin, who have just won the IAAF Diamond Championship Eugene station, show you the fashion and science and technology run products designed by XTEP for them.

According to the introduction, as the spokesman of XTEP fashion run Lunmei Kwai, the lightweight running shoes fully integrated Lunmei Kwai's personal experience and needs in the early stage of his design.

At the scene, the overloaded performing arts need good physical support, while the ultra light material and beautiful appearance of XTEP fashion shoes not only stimulate her desire to run and exercise, but also enable her to enjoy the feeling of ease and comfort brought by running.

Gatlin, a spokesman for XTEP science and technology, also praised the "slow shock" running shoes. He said that the structural support and "slow motion" technology based on ergonomics enhanced its stability, provided maximum protection for professional runners, and cut diamond stripes on the surface of the vamp, which made the running shoes perfect.

After that, Gatlin warmly invited Lunmei Kwai to go to London to help.

On behalf of XTEP, Lunmei Kwai presented his gift to the "Olympic Games boots in London", and after Gatlin made a professional appraisal on the spot, he hung the shoes on his neck like a child.

Professional XTEP running shoes help Gatlin win in London.

XTEP, which is displayed at the event, is the Olympic boots that Gatlin has carefully built. This is the first pair of all brands in the 2012 Olympic Games in London.

According to Song Jianhong, vice president of XTEP (China) Co., Ltd., these shoes truly reflect XTEP's focus and achievements in sports.

It is also a mixture of XTEP sports science laboratory and international designers.

Vamp adopts seamless connection technology, SprintWeb's vamp can minimize the weight of the shoes, and provide enough foot support at the same time; the midsole uses Sprintframe not only for light air permeability, but also for athletes to pmit power to the ground through ultra light soles, so that energy can be pformed into power. The design of the whole vamp is also used by the designers to make full use of the way of Chinese elements to break up and reorganize, fully identifying the fun of running as a declaration of action, branding on the Olympic Games in London, bringing the "rising power" to the world sports arena and international sports fashion area.

Since signing XTEP in 2012, Gatlin has continued to be hot with the support of his professional equipment, winning five titles and making him quickly become a popular champion in the London Olympic Games.

Let's expect Gatlin to wear the running shoes made by XTEP in the London bowl.

"FunRoute" advocates fun running, unlimited lead the new fashion of running.

The Olympic Games means not only gold medals, but only personal participation and sports as a way of life, so that we can fully experience the real value brought by sports.

The XTEP running club takes "FunRoute" as its theme. It aims to encourage people to participate in sports more and find everyone's own fun in the easiest running sport.

Song Jianhong, vice president of XTEP (China) Co., Ltd., said: "as a leading brand of fashion sports, XTEP is committed to making sport itself a fashion trend. From the signing of 100 meters flying talent and acting stars to the spokesperson, to the selection of the 798 Art Center of the Contemporary Art Center, as a venue, there are only one goal from sponsoring marathon events in Xiamen and other places to start running clubs, so that consumers can experience" non general feelings "through running experience.

"Why do we choose running as a focal point in many sports events?" Song Jianhong said. "We believe that everyone has the same faith and perseverance to retrieve the inner self, and express the freedom of love and freedom through movement. Running is the most basic and the most suitable and widely participated sport.

XTEP tried to keep pace with runners, read them, serve them, and build a comprehensive experience platform on the basis of all kinds of resources to inspire and influence more people, step forward, run, FunRoute, discover the fun of running.

I think this is the fundamental mission of XTEP to choose running.

XTEP running club starts

At the scene of the launch, XTEP's fashion run spokesperson Lunmei Kwai, XTEP technology spokesperson Gatlin, and running runner representatives and song chief jointly launched the XTEP running club ceremony.

Lunmei Kwai and Gatlin immediately became the first and second members of the club. The official micro-blog of XTEP running club is also on line. The names of XTEP clubs and ICON (friends who have shortlisted lists will have the opportunity to visit London and Gatlin together to confirm the legendary moment) to all runners.

At the same time, XTEP and Tencent network's running "fun" London activities are also officially launched, and runners can win the London tour awards by XTEP's "fun run".