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China Clothing Association Visits Italy Garment Enterprises To Promote Cooperation

2012/6/1 12:17:00 32

China Apparel AssociationItaly GarmentTransformation And Upgrading


On the 13-18 day of May, it was invited by the Italy Foreign Trade Association (ICE). China Apparel Association Seven members of the delegation from the Italy Foreign Trade Commission visited Italy to conduct a business visit to Milan garment enterprises to enhance mutual trust and seek opportunities for future cooperation between the two sides.


Italy's fashion industry is well-developed. In the clothing industry of Italy, industrial clusters and industrial chain synergy play an important role. The 15 Milan enterprises in the survey division of labor, from fabric research and development, to design, printing, to clothing and accessories manufacturing, almost run through the entire industrial chain, and the collaboration between enterprises is smooth and professional division of labor is high.


   Italy clothing Enterprises generally have a long history, some have reached more than 100 years, but they still stick to the clothing industry and make a solid brand. Of course, there are many young enterprises and emerging brands in Italy, but they also maintain the unique craft and Seiko quality of traditional Italy manufacturing, and have a new concept in product innovation and channel development. It can be said that the fine division of labor and the completion of the industrial chain are the main reasons for maintaining the superiority of Italy's apparel industry in the world. Transformation and upgrading In the critical period, Chinese clothing enterprises and brands have important reference significance.


Compared with the industrial structure and operation mode that has reference significance and reference value in the long run, the importance and cooperation sincerity of Italy enterprises to the Chinese market may give Chinese enterprises a short-term benefit. In the future, more and more Italy textile and garment enterprises will cooperate with domestic enterprises to enter the Chinese market and bring their respective professional advantages into full play to achieve market success. At the same time, Italy's mature business model will gradually be adopted by domestic enterprises.

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