Li Shizhong And His Fashion Professional Empire

Leaders in China

Facing the growing market of professional wear, facing the growing market demand, China's professional wear industry is undergoing a metamorphosis.

Who breaks the cocoon into a butterfly in metamorphosis, who will disappear? The market is the only criterion to test the survival of enterprises.

Chengdu Jody dreams Garments Co., Ltd.

Strategists' thinking

Zhongjie, shield, Jody Mons and the brand of Li Shizhong are the brands of the Empire.

Each brand has its clear market positioning.

Zhongjie brand professional tooling series, adhering to the simple design style, low quality and high quality market positioning, and take the mass benefit route.

The brand of shield brand has won the trust of customers with the purpose of "blue collar brand and meticulous casting".

Market positioning of mid-range prices, design durable tooling, comply with the design concept of professional wear, meet the needs of most blue collar.

The brand concept of "Jody's dream brand" and "let the labor get fashionable" adds new ideas to the professional wear market, and enables more blue collar workers to enjoy fashionable professional attire and full of happiness and confidence in their work.

The creation of the four brands created Li Shizhong's empire of fashion clothes.

"In China, the leader's clothing will become a new category in many clothing categories. Only the growth and perfection of the category can breed a strong brand," Li Shizhong said.

He clearly saw the pattern of Chinese clothing in the future, and led the team to fight with wisdom and gradually open the market in the siege pool, opening up a new field of Chinese professional costume battlefield.

Promoting industry upgrading and shuffling

Li Shizhong, who has been immersed in the field of Chinese professional wear for many years, has a deep understanding of the domestic professional wear industry. First, the cultural level of the operators is not high enough.

The sense of consciousness is still conservative and backward. It stays in the stage of farming culture.

Two, poor self-discipline.

Because the entry threshold is low, the overall level is not high, resulting in vicious competition, irrational.

He believes that with the emergence of post-80s post-90s managers, they will be more rational and standardized in managing their businesses and have their own new ideas.

Their growth will promote the progress of the industry, and how will the original operators meet the great changes in the industry? It is a passive acceptance, drowned in the ebb tide, or the initiative to change themselves, to meet challenges. When Jody, a industry leader, hopes to drive more dealers to become the leader in the industry.

Not long ago, Li Shizhong held a professional market analysis conference with his dealer.

He will analyze the current situation and future development trend of China's professional wear market.

All of these are his anticipation of the future market of the professional wear.

"Predict accurately, act immediately."

He firmly said, "Jody dealers have to set up four major consciousnesses: brand awareness, management awareness, service awareness and crisis awareness."

He believes that only those dealers who set up these consciousnesses can be consistent with the pace of Jody's company in order to meet Jody's requirements for distributors' ability.

Li Shizhong said, "Jody's dream does not need backward dealers, and China's professional wear market is in urgent need of reshuffle."

He will lead the team to take practical actions to accelerate the development of Chinese professional wear.