Home >

Wuhan'S Clothing Trade Volume Exceeds 2 Billion 100 Million

2012/2/28 11:44:00 15

Wuhan Apparel Trade

"Hubei loves fast fashion brands, especially 'H&M'.

Yesterday, Taobao data grand ceremony announced 2011 series of consumer data.

Through analyzing the consumption habits of online shoppers, the consumption preferences and characteristics of different regions in China are displayed in the form of maps.


In addition to the fast fashion clothing brand in Hubei, Android ranked the top ten in the national rankings of Android system area and over 50 year old online shoppers.

Taobao data show that last year, Wuhan

Clothes & Accessories

The turnover is over 2 billion 100 million, and the volume of digital products is close to 1 billion.


Hubei loves H&M best.


According to Taobao's 2011 search hot words, consumers in every region need to be very different.

The northern and western regions show more unique regional cultures, while the central region is dominated by clothing. The key words of Hubei, Hunan and Jiangxi are all kinds of clothing.


The difference is that the Hubei area loves fast fashion brands, especially the "H&M". Hunan, regardless of men and women, likes the "Heng Yuan Xiang" cashmere sweater best. Jiangxi is the area that most wants to be happy.

According to data released by Taobao, last year, Wuhan netizens only had more than 2 billion 100 million clothing pactions on Taobao.


The Wu Han people love the apple.


The Wu Han people loved him better than apple.

In the current mainstream apple IOS

system

And Android's two largest mobile phone system, the largest number of users in Wuhan, Beijing, Shanghai, Shenzhen and other cities.

Taobao data showed that Wuhan ranked ninth in the regional ranking of Android systems.


In the middle and old age online shopping crowd, the number of elderly people in Shanghai is the most popular.

Statistics show that the largest number of shoppers over the age of 50 are Shanghai, and 89 of every 100 thousand Taobao users are over 50 years old.


Nearly 40 of every one hundred thousand people in Hubei are elderly people over 50 years old.


Taobao's data show that last year, the number of digital products on Taobao in Wuhan was nearly 1 billion.


Tmall video shopping launched in March 6th


Video shopping in the future


Yesterday, Alibaba's B2C online shopping platform Tmall's internal video shopping debut.

Tmall said that video shopping will be officially launched on the -3 brand sale channel on March 6th 8.


If the consumer looks at the underwear on the model in the video, it can go directly to the same product page of Tmall.

At that time, Jia Lishi, Ann Li Fang, LAN Mei, Gloria, Taiping bird, Akimizu Ito, Eve Li and other more than 30 women's clothing and underwear brand new products will start using this technology.


Different from TV shopping, the technology of video shopping mode

Realization

Relatively simple, that is, through dynamic image recognition technology, the items in the video can be linked to the same or similar goods available in Tmall, and users will be prompted to purchase information when watching a video.


At present, the technology is only applied on Tmall platform, and will expand to full network video in the future.

Tmall said it will work together with online video platforms, video content providers and branding partners to jointly promote the development of video advertising.

  • Related reading

Textile Industry: Center Of Gravity Continued To Shift

Industry Overview
|
2012/2/24 8:42:00
20

Homogenization Competition Is A Dead End: Women's Clothing Industry: The Pain Of Fabric Growth

Industry Overview
|
2012/2/23 11:53:00
16

倡导品牌价值体系 纺服业吃内销“蛋糕”须真功

Industry Overview
|
2012/2/23 8:27:00
6

Inside And Outside Brands Rush To Eat Children'S Clothing 100 Billion Cake

Industry Overview
|
2012/2/22 8:51:00
15

Winter In The Property Market And Spring In Home Textiles

Industry Overview
|
2012/2/21 13:17:00
13
Read the next article

Ultra Stable Cotton Price Market

"During the process of hoarding cotton last year, the market could earn 3000 yuan to 5000 yuan per ton, but it was not careful to sell the opportunity at a glance, and a loss of more than 10 thousand per ton of lint. Cotton prices have gradually stabilized in recent months, and now a ton of lint can only earn 500~600 yuan, although the profits are thin, but the risk is also reduced.