XTEP Brand Launched Han Geng'S Customized Online Wave Boots To Attack Han Geng Fans.

2011/11/16 14:11:00 45

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XTEP Brand

Yesterday, with the theme of "step by step,"

XTEP Han Geng

Special money tide shoe is held on the exclusive website of a shoe B2C website.

It is reported that the launch of XTEP

Electronic Commerce

Exclusive series of wave shoes, for the website and XTEP to create products that are different from offline products.

According to Xiao Lihua, general manager of XTEP electronic commerce, Han Geng's special wave shoes include four series, all products are restricted to 8800 pairs, and the target group is Han Geng fans.

"This product is not only unique in research and design, but also in the high-end materials, so the price of the store products under the bit line is higher."

Xiao Lihua said.

It is reported that since XTEP reached a deep cooperation with the third party platform in April this year, it has created over twenty million turnover in half a year.

To this end, XTEP continued to exert power this year, and once again launched the annual grand offering with its website: "step by step Han Geng".

"At ten a.m. on sale, at eleven o'clock, it sold hundreds of pairs in just one hour."

The person in charge of the website said excitedly that although the price was higher than that under the line,

brand

Compared with the opposite, it has already achieved results.