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Asahi Asahi China Fashion Designer Creative Award held in Beijing

On the afternoon of March 28, 2009, jointly organized by China International Fashion Week Organizing Committee, Japan Asahi Kasheng Corporation and Japan Asahi Asahi Textile Co., Ltd., the 09 autumn and winter news series of "Asahi Asahi China Fashion Designer Award" hosted by the Oriental Bentley culture development center will be held at Beijing Hotel. Sakamoto Masaki, President of the Asahi Asahi Textile Co., Ltd. and Wang Qing, President of the China Fashion Designers Association, presented the trophy and honorary certificates to the award-winning designer Liu Yong respectively.

Liu Wei, Zou You and Gu Yi, who are famous for their high gold content, have won the award since 2007, and have successfully won a wonderful personal work conference during the China International Fashion week. During the time of awarding, the award-winning designers attended a series of activities in China and even in the world with the Title of the award-winning designer of "Asahi Asahi China Award", such as the Korean fashion week of Busan, the Chinese fashion ceremony, the cross strait textile and clothing Expo, the famous fashion designers' exhibition in Japan and the "bingba" fabric exhibition in Japan.

Wang Qing, chairman of the China Fashion Designers Association, said: "the establishment of the Creative Award of" Asahi Asahi China fashion designer "is of great significance for improving the innovative consciousness and innovation ability of Chinese local fashion designers. We have seen that the fashion designers exhibited by the award-winning designers basically symbolized the highest level in China's fashion industry in the past two years, which will greatly promote the Chinese garment industry in line with international practice.

"Asahi Asahi China Fashion Designer Creative Award" for short, "Asahi Asahi China Award", its purpose is to help Chinese outstanding fashion designers to play their creative talents and lead the Chinese fashion trend. At the same time, using the wide social impact of China Fashion Week and good display platform, we will enhance the visibility and influence of Japan's "Asahi Asahi" brand and "Bemberg" in China. The Asahi Asahi China Award annually invites ten top designers from China to sign up for the event. The organizers then invite and organize experts to review the design concept and design draft of the designer. Two designers are selected annually to hold a special fashion show in spring, summer, autumn and winter.