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Speed Up Business To Cope With Competition

2011/4/7 14:38:00 43

Business Competition

stay

compete

With the pace of the competitors pressing, the potential of efficiency and the opening of the platform will become a powerful support for the new expansion plan.


Li Hongbing, director of Information Department of Beijing Home Express Express Limited, has invested in the "51" holiday, which has been invested in the latest Personal project, PDA (personal digital assistant, Personal Digital Assistant-).

"The Beijing branch will be completed in two months as a pilot project. Next we will extend the PDA system to more than 300 direct outlets nationwide, and we will fully realize the simultaneous processing of the business and the information flow by the end of 2007."

Li Hongbing said.


The house has been running around for years.

After experiencing a series of business such as courier delivery, delivery, warehousing, distribution and so on, hid will focus on 24 hours' door-to-door express service in China, which has begun to grow at a high speed.

In 2002, its business revenue exceeded 100 million yuan for the first time, reaching 600 million yuan in 2004 and 800 million yuan in 2005.


However, there are hidden worries behind this scenery.

some

Home delivery

The staff admitted that the rapid expansion of the company in recent years did bring about considerable capacity bottleneck in some aspects.

One of the more prominent problems is that the rapid increase in the volume of front-line business has directly led to a relative decline in business efficiency, loss of goods and breakage, and delays in delivery and quality of service have also caused customers' dissatisfaction.

Faced with the growth of business, but the competitiveness of enterprises has not improved, Chen Ping, the president of the company, is very anxious. The adjustment of the organization and the improvement of front-line operation efficiency become a top priority.


In 2004, it was determined to carry out flat management. In 2005, the business performance of Home Express began to pick up, and the vicious incidents were obviously curbed.

At the same time, the company has begun implementing PDA projects that will help speed up business.


Li Hongbing's PDA project is not complicated in itself.

According to the information planning of Home Express, this year is the company's "tapping the potential year", and the goal of mining potential is directed to the speed of pportation of first-line vehicles and the efficiency improvement of various departments.

Although the PDA program is relatively mature in the global express industry, it is only emerging in China.

After the primary election, the plan was pushed to the management meeting of the company.


However, the heated debate was still beyond Li Hongbing's expectation.

The focus of the conflict is on investment in PDA projects.

"The PDA value of an enterprise is generally over 10 thousand yuan.

Take the Beijing branch as an example, if more than 100 cars are installed, the equipment will cost about 1000000 yuan, not including other devices and software and related services of the wireless network. If it is extended to the whole country, it will be a great investment. "

Li Hongbing was not sure that the project could be passed at that time.


"The company now has a PDA project to consider."

According to Li Hongbing, in fact, as early as three years ago, the PDA project had been placed on the desktop of Chen Ping.

But because the project cost is relatively high, and the company was in the stage of large-scale expansion, the investment of vehicles and personnel was more urgent, so it was put down.

Three years later, the situation of the domestic express market has changed a lot. The competition between the giants has gradually entered the stage of improving the quality of service from the original dot war. "How to effectively use these vehicles and personnel is more important than simply increasing the number of them."

Li Hongbing said.


Finally, President Chen Ping shot the board.

"The real reason for Chen to make up his mind is that his competitors are pressing harder and harder."

Li Hongbing's judgment is not groundless.

DHL, a heavyweight heavyweight player in the domestic express market, has just completed the implementation of the third phase PDA project in China. At present, in some important cities, the company's express drivers have basically completed a PDA.

Coincidentally, the old rival, China Railway Express, also completed the first phase of the PDA project as early as last year.

"By contrast, we are still under some pressure, especially from customers."

Li Hongbing said frankly.


This is a PDA solution for an American company, which is the four largest international company.

express

There are also applications in the company.

In addition to wireless network environment applications, software systems and ERP docking functions, the key technology of this system lies in PDA remote information pmission support.

The system designs two channels. One is to pmit data by GPRS technology. The other backup channel is that if GPRS fails, Hsu sends a dedicated line through China Mobile to ensure that the information is sent back to headquarters in time.


 

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