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Dealer: To Be A Boss, Be A "King" Boss.

2008/8/21 16:43:00 26

Dealer Store Sales Brand Agent

For the vast majority of dealers in China, which are based on brand agents and store sales, the management of storefront personnel is not complicated, but it is not well done.

Many dealership owners are also puzzled: hundreds of people in upstream factories and thousands of teams can manage well. Why do they manage poorly in teams of more than a dozen people?

 

The composition of store owner is very simple, mainly consists of three levels: Dealer boss, shop keeper and shop assistant.

We can use the word "Wang" to explain the status and types of dealers' storefront management.

The three levels of dealer bosses, shop assistants and shop assistants are like the three horizontal words of the word "Wang", and the three horizontal ones represent the boss, store manager and shop assistant of the dealer respectively from top to bottom.

The successful dealer boss is the "King" boss; the poorly managed boss becomes the "boss", "worker" boss and "dry" boss respectively.

 

The first type of "soil" boss is the Wang word on the top less than a horizontal, this horizontal represents the dealer boss, less this horizontal, the dealer boss became the "Earth" boss.

This type of dealer boss, is a typical hand out of the hand, high, from the boss, the management of the store to the store manager and shop assistant, he seldom asked, the management of the retail store, letting go.

The number of dealers of this type is not large.

 

The second type of "worker" boss is the middle of the Wang word, which means a manager who does not have a middle level, the manager, even if there is a store manager.

Dealer owners like to work in person.

Such bosses account for a certain number of dealers' bosses.

Dealers of this kind, who are numerous and detailed, personally ask themselves, do it themselves, and do things themselves. They simply do not trust others to do it. They rush to kill themselves in front of the store all day, and are busy with themselves.

This type of dealer boss turns himself into a boss who only works.

The storefront can't turn away from the dealer's boss. The dealer will leave trouble when he leaves the store. The storefront becomes the "prison" that the dealer owner can't leave for a moment.

 

The third category of "dry" bosses is the lack of a word in the bottom of the word.

The turnover rate of the grass-roots shop assistants is very high. Dealers' boss's task is busy recruiting and recruiting people. The salesmen do not work for a few days and run away, but they have to recruit people again and enter the vicious circle of cycle.

The dealer boss has become a "dry" living person.

 

These three types of distributors are not successful bosses.

 

The successful dealer boss is the "King" boss.

It is the complete word of the king, and the three characters of Wang Zi are intact.

That is to say, dealer bosses are very concerned about store management, and establish a basic management process and system so that everyone can play well.

There is also a strong middle-level manager -- store manager.

The manager can fully exercise his rights, manage the shop assistants and storefront well and make the dealer owners feel at ease.

The salesmen at the grass-roots level are relatively stable and the wastage rate is relatively low.

The middle one stands for the control and communication ability of the dealer's boss, and condenses and integrates the three levels together to achieve the "King" way of store management.

 

Chinese dealer owners should be seated and see what type of boss they are.

If it is not a successful "Wang" boss, we must consider how to successfully pform from the boss of the earth, the boss of the work, the boss to the boss of the king. Otherwise, the boss of the dealer will not do well.

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