What Do You Need To Pay Attention To When A Novice Or An Old Hand Opens A Clothing Store?
The clothing market has always been a mystery, though in recent years, people in the industry have been saying that the clothing business is not easy to do, and the market needs to be finished. However, after some time's confirmation, the market still exists and is still hot.
Every year, the clothing market will usher in a large number of entrepreneurs want to inflow, and every year some dealers will make a lot of money in the clothing market. I believe that people in the industry feel that the clothing market is not easy, but it is clearer to understand that business opportunities are always there.
It is not easy to open a clothing store, but experience alone is not enough. I know a bulk store owner who has worked for nearly 16 years. In March, she told me that her shop had not been able to go on. Asking the reason, in summary, is just a short sentence: "the market is changing, the customer is changing, the marketing mode is changing, but the shop has not changed".
Before, people always talk about "changing the same way", but to put it in the present view, things that are invariable are either formed into rules, written into books, written into people's minds, or eliminated by society.
In fact, it is also good for entrepreneurs or entrepreneurs. In the current changing fashion market, we all need to keep learning and constantly master new business skills. Otherwise, a careless market will be eliminated.
Six or seven years ago, when the market was in good condition, customers just sat there. Two or three years ago, if you didn't go out, "cry out" or soliciting, you might not be able to open two single businesses a day. Nowadays, more than 85% of the store owners will play with friends circle, and will produce their own products in the circle of friends. The reason is the marketing change brought about by market changes.
If we do not change, we will perish; if we do not learn, we will be perilous.
Novices must understand the market, understand the advantages and disadvantages of affiliation, joint ventures, member stores and bulk stores, and understand all kinds of things that need to be noted in shop opening, decoration, display and shopping guide.
Shop owners also need to understand the changing trend of the market, constantly learn new promotional gameplay and efficient drainage methods to break the ceiling of their store performance.
However, there is also a very cruel fact in front of us. Many of the owners of clothing stores or bulk stores, and even some of the owners of clothing stores, have no channels to learn.
The course of spending is certainly good, but the clothing store has different attributes, each of which is quite different. For example, shopping malls and street stores may be very different in terms of goods and marketing, so learning from street shops is not necessarily useful. Regardless of the target audience, product style, product price and other clothing attributes, these are important factors determining the way of store operation. Therefore, sometimes the registration fee courses are not necessarily useful.
Then, how can we learn practical and professional courses?
WeChat public number search for "clothing business circle micro lesson"!
It has been vigorously developed by women's clothing network, and invited dozens of well-known lecturers in the industry through the invitation system to create a micro class platform with many high-quality clothing and dry goods knowledge. The course covers the knowledge of dry goods in many shop operation links such as clothing franchised, open shop, operation, purchase, promotion and so on. It is really helping clothing distributors to grow rapidly into business leaders.
Massive micro class audio, professional lecturers teach, all free listening. Besides, we will also carry out WeChat group exchanges on a regular basis, inviting famous costumes and big coffee to exchange and interact with distributors in the group to solve the business problems of each dealer.
Whether it's a novice, or a shop assistant, this will be a good classroom for your fast learning and progress. The clothing business circle micro class, wholeheartedly provides the high quality clothing dry goods knowledge for you.
Now open platform online activities, from September 4th to 10, identify the upper two-dimensional code participating in the voting of excellent works, and have the opportunity to extract surprise red envelopes.
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