Shenzhen Fashion Delegation Will Again Appear In New York Fashion Week.

Here world clothing shoes The Xiaobian of the hat net will introduce the Shenzhen fashion army to New York fashion week again.

　 12 Shenzhen brands participate in New York Fashion Week

The "FASHION SHENZHEN (fashion Shenzhen)" series of economic and trade activities will be held on September 7th -10 (New York time) at the Salon Hall of the main venue of the Lincoln Center fashion week, which includes Shenzhen fashion static display, business negotiation and media interviews, cocktail party, fashion show and so on. ELLASSAY (Ge Lisi), Suoer (Saer), LIZZY (Li Qi), MYTENO (Ma Tiannu), Season Wind (Ji Houfeng), Comme Lun (East West), MAXZOLA (Mars Joura), Myscissors (hue), ORIGIN (An Ruijing), Vmajor (tone), Shenzhen (Hun), and the 12 well-known brands of fashion brands will showcase the top achievements of Shenzhen in fashion design, fashion and creativity in the fashion industry, the media and the public.

The Chinese Consulate General in New York, the permanent mission of China to the United Nations, the FGA, IMG fashion group, and celebrities from the US business elite, fashion media, fashion buyers, retail giants and fashion brand management agencies will attend the series.

The world's largest fashion week, the 2015 New York spring and summer fashion week, will be opened in New York, USA from 4 to 11 September. At the invitation of New York fashion week organizers, the Shenzhen fashion delegation jointly organized by the Shenzhen economic and Trade Commission and the Shenzhen garment industry association will take part in the second fashion week of New York to launch the FASHION SHENZHEN (fashion Shenzhen) series of economic and trade activities to promote the development of Shenzhen fashion in the US market and the process of brand internationalization.

　 Shenzhen fashion active world fashion stage

Shenzhen is the most developed city in China's fashion industry. The overall R & D and design level of the fashion industry occupies a leading position in China. Thanks to its geographical advantages adjacent to Hongkong, Shenzhen fashion has the characteristics of innovation and diversity, blending Chinese and Western cultures, and many brands employ internationally renowned fashions. Designer Cooperation is the first step to keep pace with fashion trends and firmly grasp the trend of international fashion development. At present, there are more than 3000 garment enterprises in Shenzhen. Last year, the output value was 29 billion 500 million yuan, and exported nearly tens of billions of dollars, especially the Shenzhen women's clothing. It was the leading position in the whole country. About 5 to 6 pieces of 10 clothes sold in the shopping malls of the first tier cities in China came from Shenzhen.

In recent years, Shenzhen has further accelerated the pace of internationalization of the garment industry. From 2008 to 2012, five consecutive groups took part in the London Fashion Week, holding the largest and highest fashion Chinese fashion event in London Fashion week. In 2013, the fashion week of New York was first seen in the US fashion week. It was greatly concerned by American fashion buyers, retail giants, fashion organizations, senior fashion critics and fashion media. A group of fashion brands grew rapidly in the process of "going out" to carry out international exchanges and cooperation, and made significant progress in global resource allocation and international competitiveness. Shenzhen's international image has also been continuously improved.

This participation New York Fashion Week It is another step for Shenzhen fashion industry to carry out extensive exchanges with international partners and continuously expand its popularity. It will provide a valuable opportunity for brands and designers to perform on a top fashion platform and internationalized atmosphere. This will greatly enhance the visibility and influence of Shenzhen brand in the international fashion industry, and bring a broader international perspective and channel for Shenzhen fashion industry. This will help Shenzhen garment industry move towards internationalization and create Shenzhen fashion brand with more international competitiveness.