Pricing Rules Of 3 Products In Clothing Franchises
< p > < strong > clothing store price law 1, < a href= "//www.sjfzxm.com/news/index_c.asp" > same price sales < /a > /strong > /p >
< p > there is a small shop in England. At the beginning, business was sluggish.
One day, the shopkeeper came up with a brainwave: a customer could choose one item in the store as long as the customer offered 1 pounds.
This is to capture people's curiosity.
Although the prices of some commodities are slightly higher than the market price, they still attract a large number of customers, and sales are higher than those of some nearby department stores.
In foreign countries, the popular selling of the same price is also sold at the same price. For example, some small shops offer 1 cents commodity counters and l yuan commodity counters, while some big stores have set up 10 yuan, 50 yuan, and 100 yuan commodity counters.
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P bargaining is a very annoying thing.
The price is simple and simple.
At present, a lot of such shops have sprung up in China, though the method is good, but according to the author's observation, the business is not very good.
In essence, strategies or tricks only work to a certain extent, and the key is to be genuine.
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< p > < strong > clothing store price law two, < a href= "//www.sjfzxm.com/news/index_c.asp" > segmentation method < /a > /strong > /p >
< p > nothing can be more sensitive to price than customers, because price represents the money in his pocket, so that the customer can feel that you only take a very small part from his pocket instead of a whole lot.
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< p > price segmentation is a psychological strategy.
When the seller sells the price, adopting this technique can cause the buyer to feel the psychological price low.
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< p > price segmentation includes the following two forms: < /p >
< p > 1. quoted in smaller units.
For example, tea is 10 yuan per kilogram, and it is 0.5 yuan per 50 grams, 1000 yuan per ton for rice and 1 yuan per kilogram.
The advertisement for Paris subway is: "only 30 francs are required, and 2 million passengers can see your advertisement."
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< p > 2. compares the prices of smaller units.
For example, "if you smoke a cigarette a day, you can order a newspaper every day."
"Using this fridge is 0.2 yuan per day on average, and only enough to eat an ice bar!" < /p >
< p > remember to quote small units.
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< p > < strong > < a > href= > //www.sjfzxm.com/news/index_c.asp > > dress > /a > commodity store price rule three, special high price method < /strong > /p >
Only P can sell a unique price.
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< p > special high price method, that is, when the new commodity starts to put into the market, the price is set much higher than the cost, so that the enterprise can gain a lot of profits in the short term, and then adjust the price according to the market situation.
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< p > a place has entered a small number of high-end women's coats, the price of 580 yuan.
The operator of the shop saw that the material and workmanship of the coat were very good, and the color and style were very new. They had not appeared in the local market, so they set a high price of 1280 yuan, and sold out quickly.
< /p >
< p > if your product is very popular, and only one of you in the market, you can sell a higher price.
However, this situation will not last too long.
The best seller can also be imitated by others. Therefore, to maintain a higher price, we must constantly introduce unique products.
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