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Exclusive Analysis Of "Double Eleven" Shopping Carnival Behind The Curtain

2013/11/12 13:51:00 45

Double ElevenShoppingTaobaoElectricity Supplier

< p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201311/12/20131112015600_sj.JPG "/" < < > >


< p > > a href= "//www.sjfzxm.com/news/" > consumers < /a > on this day, they are gathered in the network, running towards the seemingly discounted discount and preferential treatment of businessmen, and crazy "shopping".

This kind of enthusiasm and carnival is remarkable for stimulating consumption.

According to the industry estimates, Tmall and Taobao this year, "double eleven" sales volume is expected to exceed 30 billion yuan.

Sales surged year after year, so that Xinhua news agency could not help sending a message of joy: the birth of another Chinese miracle.

At this level, "Carnival Shopping Festival" activates the consumption desire of ordinary people, which is undoubtedly beneficial to revitalize China's economy.

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Besides P, the influence of "a href=" //www.sjfzxm.com "online shopping Carnival < /a" on society can not be ignored.

Under the power of the electricity supplier, the "double eleven" centralized shopping often leads to the overload of the express industry in the short run, so that many normal express businesses are affected, and even cause the express practitioners to fall into exhaustion.

Even a lot of people have to delay their normal work and cause family discord in order to rush to buy. Behind these phenomena is some irrational or even disorder of social operation.

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< p > objective, the current < a href= "//www.sjfzxm.com/news/" > online shopping < /a > environment is not so mature.

The "secret warfare" of the electricity supplier, the strategy of businessmen and even the swindlers, and behind the short boom of "online shopping Carnival", are often accompanied by various consumer rights and interests.

Although the electricity providers and businesses have earned a lot of money, the stimulus to the economy is obvious. However, the collapse of consumers' rights and interests and bad shopping experience are harmful to the healthy development of the market and industry.

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< p > online shopping has become a way of life for the people.

Even Li Keqiang, premier of the State Council, joined the ranks of online shopping.

At a recent economic symposium, when Li Keqiang and Ma Yun had a dialogue, he said he had had experience in Taobao and was moved by the owner's message.

However, in the face of the report card issued by Ma Yun, the Prime Minister stressed: "we should further develop e-commerce in quality, quantity and fair competition."

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Premier Li Keqiang stressed that it is precisely China's "a href=" //www.sjfzxm.com/news/ "e-commerce" /a "should be improved, but also" shopping Carnival "should be sober thinking: by consumer rights and interests repeatedly fall, we can see that the quality and quantity is still very far away; and the" secret war "between the electricity providers, it shows that there is still a distance between fair competition. P

Claiming to create this online shopping carnival, Ma believes that "double eleven" is China's consumer day, but consumer day is not just a mobilization to mobilize people to shop madly, but should also focus on guiding consumers to rational consumption and protecting the legitimate rights and interests of consumers.

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