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Hangzhou Tower Shopping Center In Keqiao Once Attracted Keqiao Business And Trade.

2013/9/9 19:47:00 16

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< p > as an early comprehensive shopping mall in Keqiao, the shopping center of Hangzhou Tower Keqiao once attracted Keqiao business and trade. However, with the influx of commercial giants such as Wanda Department, Tianhong Department store and intime department store in recent years, the former business tycoon faced pformation and upgrading.

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< p > "Keqiao is not short of high-end shopping malls. What we lack is high-end brands. We must pform and upgrade to meet changing consumer needs."

Sheng Guojuan, chairman of Hangzhou Tower shopping center in Keqiao, told reporters that after a lot of market research and careful planning, with the full support of Hangzhou Tower, Keqiao shopping center repositioned, highlighting the high-end and differentiated, pforming from traditional department stores and general merchandise stores to featured department stores and boutique shopping malls.

Business people as the main customers, providing close service for high-end consumers, making it a high-end shopping mall in Shaoxing, which is dominated by men's < a target= "_blank" href= "//www.sjfzxm.com/" > dress > /a.

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< p > it is understood that the internal adjustment of Hangzhou Tower Keqiao shopping center is based on its concept and standard, unified planning, unified investment, and introduced several well-known brands.

Designer fashion, well made "Baoli", tailored exquisite Italy elite, "Jazz Danny" and other famous brand men's clothing will be settled.

At that time, the people of Keqiao no longer need to run to Hangzhou, Shanghai or even Hongkong, so they can purchase their favorite products directly at home.

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< p > "a lot of first-line brands that Shaoxing did not have before, and now it is the only one."

Sheng Guojuan told reporters that in the pursuit of high-end market positioning, shopping centers set up a strict threshold in attracting investment, brand not loud, brand but not new products, all brands must ensure that new products and main products.

The market is high and the brand has strong influence. Dealers are also optimistic about the prospect of shopping malls. They have taken the initiative to ask for entry, and ensure that all fashionable new products are synchronized with the provincial capital Hangzhou Tower.

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< p > "that means moving Hangzhou Tower to Keqiao."

Sheng Guojuan's speech was full of confidence. She said: "before, the first tier cities in China are often the first stop for the release of new brands, and the county can only follow suit, which is the main reason for the high-end consumption outflow.

In the future, Shaoxing people will buy a brand that is very fashionable, and no longer need to go far. "

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