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Clothing Enterprises Must Attach Importance To Brand Promotion

2012/2/3 11:41:00 29

Clothing Enterprises Attach Importance To Brand Promotion

The more the crisis is, the more attention should be paid to brand promotion and the expansion of the brand influence of Shishi textile and apparel.


"If we increase R & D innovation, we should improve it.

product

The added value is a strong backing for the development of enterprises, so the implementation of brand planning and promotion is a pioneer in strengthening market development and expanding marketing channels under the severe situation.

Through the active promotion of brand, we can find a new way out in the predicament and find new business opportunities in the crisis.

Wu Yuze, general manager of Jinlis clothing company, said.

The company has successively implemented a series of brand planning to help them to open up the market sales channels and the influence of enterprises, and also expand the scale of production and production efficiency of enterprises. This is a microcosm of strengthening the brand promotion of Shishi enterprises.


Textile industry at home and abroad in the second half of last year

clothing

After the sluggish demand, Shishi enterprises also face severe challenges.

Under the encouragement and support of the municipal Party committee and municipal government, many brand enterprises quickly recognized the development situation and further strengthened their confidence in development.

On the one hand, the introduction of advanced equipment and technology, increase scientific and technological research efforts, strengthen the backbone and enhance core competitiveness.

On the one hand, we should actively cooperate with brand planning companies to increase brand planning and promotion efforts.

Through the development of branding, enterprises should cooperate with each other to resist the impact of the market environment in the form of Baotuan.


According to the analysis of the industry, through the brand operation of multi enterprise cooperation operation, we can reposition the product's style and consumption level according to the current situation of single enterprise development.

And overall packaging, formulate medium and long-term development of enterprises.

Plan

We should establish a modern enterprise management mechanism.

At the same time, it can help enterprises integrate existing market resources, expand marketing channels, and jointly solve the obstacles and difficulties of products in terminal sales.

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